The first charity fundraiser event for the WinTheDay foundation was hosted by Ben Rogers and Skin Wade from 105.3 The Fan’s “Ben and Skin Show” on Saturday, July 22, at Light Farms Barnyard in Celina.


More than $65,000 was raised to support and aid Bruce Thompson and his family. Thompson was diagnosed with Deep Lobe Parotid cancer in April. Thompson is a resident of Light Farms and a neighbor of Rogers.


“God has my cards laid out for me,” Thompson said. “He’s leading the charge of where I’m going, and this is a great charge that I’m part of for him.”


Nearly 2,000 people, including Light Farms and Prosper residents, were in attendance and enjoyed the various free entertainment offered. The event included live music, food trucks, bounce houses and bull riding for kids.


The Prosper Independent School District was also involved, sending the high school band, cheerleaders and new principal John Burdett.


A silent auction brought in most of the proceeds for the event. Items up for bidding included memorabilia and tickets from many Dallas star athletes including Dirk Nowitzki, Dez Bryant and Ezekiel Elliott. Tickets for games were also included for the Dallas Cowboys, Texas Rangers and Frisco RoughRiders.


Thompson and the WinTheDay team are currently working on becoming a 501(c)(3) organization. That would allow for a federal tax exemption to become an official public charity. Their plan is to make WinTheDay an opportunity for Dallas-area families blindsided by cancer diagnosis to receive the financial support they need.


“We don’t know how far this can really reach out to,” Thompson said. “We’re hoping it grows nationwide. We want to open our arms to anyone that needs support.”


WinTheDay plans to continue the fundraiser on a yearly basis, dedicating it to a different cancer fighter each time.


“We’re all one phone call away,” Rogers said. “Cancer has touched the lives of every single person here, and if it hasn’t yet, it will at some point.”